Barber Shop Marketing: Simple Print Tactics That Actually Work
Practical ideas for barbers to win new walk-ins, reduce no-shows, and turn first-timers into regulars using appointment & loyalty cards, flyers, menus/price lists, A-boards, stickers. Or browse the All Products hub.
Call 0151 324 5556 • Email hello@nowprint.co.uk • Contact form
How Print Grows a Barber Shop
Turn first-timers into regulars
- Appointment cards — fill the next date at the chair before they pay. Physical reminder = fewer no-shows.
- Loyalty cards — 6th/10th cut rewards keep clients on a routine.
- Clear service menus — simple options and upgrades make upselling easy.
Bring in new clients locally
- A-boards — “Walk-ins welcome”, arrow, and a short offer. Swap posters anytime.
- Neighbourhood flyers — gyms, cafés, community boards; one headline + one offer.
- Stickers — “Book now” QR labels on products/aftercare cards.
Essential Print — What to Use & How
📅 Appointment Cards
Best for: fewer no-shows & predictable weeks.
- How to use: write the next date/time before payment.
- Design tips: fields for barber, date/time; add phone/URL & brief cancellation policy.
- Pro move: “Rebook within 3–5 weeks for best results.”
🎯 Loyalty Cards
Best for: keeping clients on a routine.
- Mechanics: 6 or 10 stamps = reward (e.g., free beard trim).
- Design tips: 10 stamp slots, small T&Cs, QR to booking.
- Team tip: stamp at checkout, not later.
💈 Price Lists & Menus
Best for: avoiding awkward price chats.
- How to use: one per station + reception.
- Layout: “Good / Better / Best” tiers with brief descriptions.
- Format: folded leaflets or laminated A4; keep it uncluttered.
📄 Local Flyers
Best for: steady new walk-ins.
- Targeting: streets within a 10–15 min walk; gyms; coffee shops.
- Design: one big headline + one offer + QR/map pin.
- Cadence: top up weekly; test two offers.
🚶 Pavement A-Boards
Best for: street visibility & impulse walk-ins.
- Message: 5–7 words + arrow (e.g., “Skin Fades • Walk-ins Welcome →”).
- Rotation: swap posters for seasonal offers.
- Placement: angle to footfall; flat, safe surface.
🪟 Window Vinyls
Best for: clear hours, prices, “open now”.
- Keep it clean: hours, core services, phone/QR, one seasonal promo.
- Durability: wipe-clean vinyl; refresh seasonally. Frosted/privacy vinyl available.
🔖 Stickers & Labels
Best for: retail shelves & take-home packs.
- Use cases: brand beard oils, aftercare cards, “Book now” QR stickers.
📜 Brochures (Services & Aftercare)
Best for: explaining shaves/beard care packages.
- Content: what’s included, timings, aftercare tips, maintenance plan.
🖼️ Posters
Best for: showcasing cuts & beard styles.
- Placement: reception + behind chairs; one strong image per poster.
Barber Playbook: Quick Wins
Rebook at the Chair
Train every barber to fill an appointment card and ask “same time in 3–4 weeks?” before payment.
One Offer, Everywhere
Match the same “New client cut & finish” offer across flyer, A-board and window for consistency.
Menu = Upsells
Use a simple tiered menu (cut / cut+beard / hot shave). Add 2–3 add-ons with benefits.
FAQs
Can you check my artwork?
Yes — free checks before print. Need help? We can design for you.
What files do you need?
PDF, 300dpi, CMYK with 3mm bleed and a safe area. We’ll flag anything risky before print.
How fast is delivery?
Standard 2–3 business days. Next-day available for print-ready files (12pm cut-off). Free UK delivery or Heswall collection.
Can I reorder easily?
Yes — we keep your files on-hand for quick reprints. No minimum reorders.
Eco options?
FSC stocks and recycled options available. Ask for recommendations per product.
Want Help Putting This into Action?
Tell us items, quantities and deadline — we’ll come back with a clear, fair quote.
Call 0151 324 5556 Email hello@nowprint.co.uk Get a Free Quote
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