Want to Boost Your Gift Shop Sales?
Professional marketing materials that help your gift shop attract customers year-round, showcase your unique products, and build a loyal customer base for every occasion
🚀 Fast turnaround times
🎨 Free artwork checking & optimisation included
Common Challenges Gift Shops Face
- Heavy dependence on seasonal sales - Christmas and holidays make or break annual profits
- Competing with online retailers - customers browse in-store then buy cheaper online
- Limited browsing time - customers need to quickly understand your product range and prices
- Impulse purchase challenges - getting customers to buy additional items beyond their original plan
- Stock variety overwhelming customers - too many choices can paralyse buying decisions
- Building repeat customers - turning one-off occasion buyers into regular gift purchasers
- Competing with supermarket gift sections - differentiating unique products from mass-market alternatives
How Gift Shops Can Use Print to Drive Sales Year-Round
- Product catalogues showcase your full range - help customers discover items they'd never otherwise notice
- Gift vouchers generate guaranteed revenue - perfect for when customers can't decide what to buy
- Loyalty cards build repeat business - encourage customers to return for future gift occasions
- Seasonal promotional flyers drive urgency - get customers in-store during key selling periods
- Price lists speed up purchasing decisions - customers can quickly find gifts within their budget
- Window displays attract impulse browsers - showcase special offers and seasonal collections
- Gift guides simplify choice paralysis - curated suggestions for different recipients and budgets
Essential Marketing Materials for Gift Shops
📋 Product Catalogues
Professional catalogues displaying your unique gifts by category (home, jewellery, cards, etc.) with prices. Customers take them home and return with specific items in mind.
🎁 Gift Vouchers
Perfect when customers can't decide what to buy. Generate cash flow immediately and guarantee future sales. Include security features and clear terms. Essential for Christmas and birthdays.
🎯 Loyalty Cards
"Spend £100, get £10 off" or "Buy 5 gifts, get 6th 20% off" systems work brilliantly. Encourages customers to return for multiple gift occasions throughout year.
📄 Seasonal Promotional Flyers
Essential for Christmas, Valentine's Day, Mother's Day, Father's Day, and Easter. Showcase seasonal stock and special offers. Perfect for letterbox drops and local advertising.
💰 Price Lists & Gift Guides
Clear pricing by category helps customers find gifts within budget. "Gifts Under £10", "Luxury Gifts £50+", "Perfect for Teachers" - makes choosing easier and faster.
🪟 Window Display Posters
Professional window displays for "New Arrivals", "Sale Items", and seasonal promotions. Bright, eye-catching designs that stop people and draw them into your shop.
💼 Professional Business Cards
Essential for gift shops - customers often recommend good gift shops to friends. Include your specialities, opening hours, and location. Hand out with every purchase.
🏷️ Product Labels & Stickers
Professional labels for "New Arrival", "Sale Price", "Perfect Gift For...", and "Staff Favourite". Help customers identify special items and bargains quickly.
📋 Gift Wrapping Service Cards
Professional cards explaining your gift wrapping service, prices, and options. Gift wrapping adds profit margin and saves customers time - promote it actively.
📅 Occasion Reminder Cards
Cards listing upcoming gift occasions - Mother's Day, Father's Day, teacher gifts, graduations. Help customers remember occasions and plan ahead.
🛍️ Branded Shopping Bags
Every customer becomes a walking advertisement. Professional branded bags show quality and get your shop name seen around town. Encourage word-of-mouth referrals.
📖 "Perfect Gifts For..." Booklets
Curated gift suggestions: "For Teachers", "For New Mums", "For Him Under £20". Helps overwhelmed customers make decisions quickly and often buy multiple items.
Gift Shop Marketing Strategies That Work
What Gift Shop Owners Say
"The product catalogue has been brilliant for showing customers items they'd never notice otherwise. People take them home and come back with a shopping list. Sales have definitely increased."
"Gift vouchers have become a huge part of our business, especially at Christmas. When customers can't decide, they buy a voucher - it's guaranteed revenue and they always come back."
"The seasonal flyers really work for getting people in during key periods. Our Mother's Day and Christmas sales have improved significantly since we started using professional promotional materials."
Seasonal Marketing Calendar for Gift Shops
🌸 Spring (March-May)
Mother's Day & Easter: Promote Mother's Day gifts, Easter items, and spring home décor. Perfect time for "Perfect Gifts for Mum" campaigns and Easter promotional flyers.
☀️ Summer (June-August)
Father's Day & Holidays: Father's Day gifts, holiday items, and summer home accessories. Great for teacher appreciation gifts and graduation presents.
🍂 Autumn (September-November)
Back to School & Halloween: Teacher gifts, back-to-school items, and Halloween décor. Perfect time for building customer loyalty before Christmas rush.
❄️ Winter (December-February)
Christmas & New Year: Biggest selling season! Christmas gifts, decorations, and New Year items. Gift vouchers peak during this period. Valentine's Day follows.
Why Gift Shops Choose Now Print
🎨 Understanding Retail Business
We work with independent gift shops and retailers. We understand the importance of seasonal marketing, impulse purchases, and building customer loyalty in retail.
⏰ Fast Professional Service
Standard turnaround ensures perfect results with full artwork checking. We optimise your designs for professional printing quality. Rush 1-day service available for print-ready artwork (12pm deadline).
✅ Free Artwork Checking
We check all artwork before printing and advise if any issues need fixing. This ensures you get perfect results every time - no bleed issues or pixelated product photos.
⭐ 120+ Five-Star Reviews
Trusted by independent retailers across the region. Check our Google reviews to see why gift shop owners love working with us.
Frequently Asked Questions
🎨 Can you design my gift shop materials for me?
Yes! We offer professional design services that understand retail and gift businesses. Our designers can create materials that showcase your products attractively and drive sales.
⏰ How quickly can I receive my printing?
Our standard service is 2-3 days, which includes full artwork checking and optimisation. For print-ready artwork, we offer 1-day rush service (12pm deadline). Perfect for last-minute seasonal campaigns.
🔄 Can I reorder easily for different seasons?
Absolutely! Once we've printed your materials, we keep your artwork on file for easy reordering. Perfect for updating seasonal promotions and holiday campaigns throughout the year.
🌿 Do you offer eco-friendly options?
Yes, we offer recycled paper options and eco-friendly inks for environmentally conscious gift shops. Many customers appreciate businesses that care about sustainability.
Ready to Boost Your Gift Shop Sales?
Get your free quote and see how professional marketing materials can help you attract customers year-round and build a loyal customer base
📞 Call Now: 0151 324 5556
📧 Email: hello@nowprint.co.uk
💬 Quick Chat: Use Chat Below
✅ Free artwork checking & optimisation
✅ Quality printing since 2014
✅ 1-day rush service for print-ready files